Lead Digital Organizer

How to Apply: 

• Required Materials: Please submit your resume, at least 3 references, and a short writing sample that demonstrates skills relevant to this role to [email protected]. 
• Writing Sample Instructions: Please provide a short description of the context of your writing sample. 
• Subject Line: Please make the subject line of your email: “FirstName LastName Lead Digital Organizer Application.”
• Application Deadline: Until Position is filled

The Position

The North Carolina Association of Educators seeks a talented and dedicated organizing and communications professional to fill a Digital Lead Organizer position. The Digital Lead Organizer will enhance the effectiveness of local and statewide organizing campaigns by telling the story of NCAE online, supporting field staff and locals to develop and implement effective digital and communications strategies as part of local organizing campaigns, and developing NCAE’s digital communications plan. The Lead Digital Organizer will report directly to an Organizing Manager.

About North Carolina Association of Educators:

The North Carolina Association of Educators is the state’s largest advocacy organization for public school employees and represents active, retired, and student members. We are building a movement to defend and transform public education in our state. In the last three years, we've led the largest educator mobilization in state history and mobilized thousands of voters across the state to the polls as part of our successful campaign to halt the privatizer-controlled General Assembly’s eight-year legislative assault on our educators, students, and communities. In that same time, several of our locals have also fought for and won historic pay increases for custodians and other staff, secured #shotsforsafereturn for their staff and harnessed the momentum from those wins to propel themselves into ranking among the fastest-growing National Education Association affiliates in the country. 

Responsibilities Include:

• Tell the story of NCAE online to win support from the public, give educators across the state the experience of being part of our statewide movement, and inspire educators and community allies alike to take action
• Work in coordination with NCAE’s field staff, communications staff, and administrative staff to design and implement a strategic digital plan and digital communications calendar to advance organizational goals and campaigns
• Work closely with NCAE Organizing Managers, Lead Organizers, and UniServ Directors to develop digital and communications strategies, tactics, and resources that line up with on-the-ground, offline campaigns and priorities in locals across the state
• In coordination with NCAE members and staff, develop messaging and write content to be used in arenas ranging from 1:1 conversations and raps with educators to mass emails to social media and everything in between
• Create engaging short videos for multiple social channels using raw video shot by educators in the field
• Test & pilot location-based geofencing tools to target workers for digital communications
• Develop digital organizing and communications resources, templates, toolkits, and best practice guides to be used by the field team
• Coach field staff and member leaders on digital and communications best practices for organizing events and campaigns
• Administer digital platforms and tools such as ActionNetwork, Hustle, and various NCAE social media platforms
• Design systems by which to and track, manage, evaluate, and adapt digital organizing and communications program based on data 
• Serve as a member of the organizing team and work on other projects and initiatives to advance organizing goals as assigned

Skills and Qualifications:

Required Qualifications

• At least 1-2 years of experience in labor organizing or comparable environments in electoral, community, or movement organizing
• At least 1-2 years of experience in communications and/or digital work in progressive spaces or other comparable environments
• A commitment to uplifting and amplifying member-led organizing work
• Exceptional written, verbal, and interpersonal communication skills
• A strong understanding of principles of effective communication to members, potential members, and the public
• A demonstrated ability to develop content and messaging for different audiences, social channels and organizing goals, including graphics, short video, memes and scripts 
• Strong interpersonal skills: a deep understanding of trust-building, maintaining strong relationships, and communicating with people across differences
• Demonstrated ability to handle multiple projects simultaneously and project manage, prioritize, and execute to meet frequent and tight deadlines with keen attention to detail
• Strong problem-solving skills and the ability to be adaptable and flexible in a fast-paced environment
• Experience with digital communications platforms and databases used in progressive spaces, or general proficiency with technology and commitment to learn 
• A track record as an excellent collaborator and team player
• A willingness to work nights and weekends when needed

Preferred Qualifications

• Experience in the North Carolina progressive movement and an understanding of the North Carolina political landscape
• A keen eye for “what’s moving” unique audiences across different social channels 

Logistics:

Location: This is a remote position. NCAE headquarters is based in Raleigh, NC, and infrequent travel to Raleigh may be required.

Duration: The position will run for up to 3 years–through June 2024–with the possibility of extension. The position will start in January or February 2022.

Compensation: 

• Salary: This is a Step 0 position of the staff union contract with an annual salary of $59,286.
• Benefits:
  • Medical, dental and vision coverage available
  • Mileage reimbursement for work-related travel
  • Cell phone and internet reimbursement
  • Paid holidays, life insurance & LTD coverage
  • 401k Plan
  • A generous personal, sick and annual leave policy, and more

NCAE is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or status as a protected. Current and former/retired NCAE members and applicants committed to a strong public educators’ association who meet many, but not all, of the qualifications are encouraged to apply.

Individuals with disabilities requiring disability-related accommodations in the application and interview process, please call Angela Schell in Human Resources @ 919-755-5541.